-- BellaVita Luxury has won Fragrance Seller of the Year at the TikTok Shop Awards. The Los Angeles fragrance brand, known for its Honey Oud collection, built its business on TikTok Shop's live and video commerce format, where creators sample and sell products directly to viewers.
Photo courtesy of BellaVita Luxury
TikTok Shop has become a major channel for fragrance sales. The top fragrance brands on the platform combined for close to $162 million in sales in 2025, according to data from Charm.io reported by Beauty Independent. Online fragrance sales overall are expected to grow at a 6.9 percent annual rate from 2026 through 2033, according to Grand View Research.
The award comes as BellaVita Luxury expands its product line. The company recently launched Honey Oud Intense, a stronger version of its signature scent, along with a matching hair and body mist. Both are available now on the brand's TikTok Shop storefront and at bellavitaluxe.com.
Shoppers can find BellaVita Luxury's full Honey Oud line, including the new Intense and mist products, through the brand's TikTok Shop page or its website.
About BellaVita Luxury
BellaVita Luxury is a fragrance brand that sells primarily through social commerce, with its Honey Oud collection as its core line. The brand built its customer base through TikTok Shop, where it was named Fragrance Seller of the Year at the TikTok Shop Awards.
BellaVita Luxury sells its products through its TikTok Shop storefront and at bellavitaluxe.com.
Contact Info:
Name: Amrita Singh
Email: Send Email
Organization: Bellavita Luxury
Website: https://bellavitaluxe.com/
Release ID: 89203054
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